As we embark on a journey during the Year of Sustainability towards COP28, this initiative provides renowned figures and champions of sustainability with a platform to donate a portion of their speaking fees towards projects that aim to preserve the UAE's biodiversity and promote sustainability across the wider community, under the management of Emirate Nature-WWF.
Similarly, this initiative is open to venues and events that wish to create a more meaningful impact with their perks and giveaways, providing attendees with a certificate to indicate their contributions towards environmental and social sustainability.
The initiative will mobilise these generous donations towards 4 key projects that protect coastal and marine ecosystems, as well as unlock mass civil society engagement in the UAE including:
Marine life conservation - particularly sea turtle protection
Mangrove forest conservation
Sponsoring the engagement of civil society through Emirates Nature-WWF's Leaders of Change programme
Reforestation of Shua'a Trees
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Posterity Institute is a think tank based in the United Kingdom and the United Arab Emirates that focuses on fostering partnerships between the public and private sectors through designing initiatives that drive sustainability, enabling the regional climate-tech ecosystem, and creating a hub for ground-breaking research in economic inclusion, climate change, and leveraging technology for intergenerational wellbeing, the Institute’s three core pillars.